“The man who builds a better mousetrap–or a better anything–would starve to death if he waited for people to beat a pathway to his door.” -Author Unknown
Let’s real talk for a hot second:
🙅♀️Ain’t a single damn product or service out there that the public went around beating on peoples’ doors for.
Not. a. single. one.
I mean, as animals we inherently need food, but nature provides that pretty abundantly, so there was no need for anyone to “sell” it to us. (The industrial revolution is a different conversation.)
But let’s be real:
🙅♀️ Not a single soul on this earth is going to annoy you in your DMs begging for you to sell to them.
🙅♀️ Not one single person is going to shout your name out from the rooftops about what a good [writer/designer/coach/consultant/etc.] you are… they just don’t care.
It’s not because they don’t care about you as a person, it’s just because they’re minding their own business: not yours.
And your business, my dear, no matter WHAT you offer–is to SELL that thing you offer.
I know it’s not a pretty truth, but it’s a real truth.
Trust me: I’ve been there.
Not wanting to “sell” because somehow “selling” felt slimy & icky & NOT like what I wanted to do.
But I’m not telling you to do anything icky.
If you love & believe in your product or service, getting it into the hands of people that need it is far from icky. Far from yucky. Not slimy at all.
If anything, you’re doing the world (and them) a MAJOR favor by selling it to them.
This is 110% how I feel about my business coaching, and I’m pretty sure it’s how you feel about what you do too.
So… why aren’t you selling more? 💵💵
Why aren’t you making the money you want to make?
Answer: you’re not selling as much as you want to or need to.
One of a few reasons:
- You’re holding yourself back & not actually STARTING any sales conversations
- You’re waiting for people to book discovery calls on your calendar, without directly asking them 1:1 to do so
- Every time someone DOES book a call, you self-sabotage it & end the conversation with a “well no pressure, take your time!” (Translation: it’s okay if you don’t act.)
- You don’t follow up.
- Your follow-up game is weak.
- You’re not asking the right questions during a discovery call, and not helping the client tap into their desire/need.
- Your closing game is weak. (You can get people who REALLY want what you offer, but you stop yourself from actually ASKING FOR THE DAMN MONEY.)
- Your ONLY concern during the call is you getting the money: so much so that you’re blind to what the client really needs, and they pick up on that.
Because my dear, selling is a skill.
One that you don’t just magically get over night.
One that you have to work on, because growing up we’re all taught to NOT ask for what we want or what we need, lest we be “needy” or “a burden.”
BUT, it’s also one that you can learn QUICKLY if you’re just willing to try.
I’ve learned this for myself.
For YEARS I was great at selling copywriting services for a high price…. but put me in a conversation with a bootstrapping entrepreneur that didn’t have a big budget but needed my services?
Even though I price low for the market of what I offer… it was HARD.
It felt like I couldn’t do it.
But reality set in & I realized I WAS NOT making as much money as I needed to for the sway my business had.
I needed to learn better sales skills for the thing I was selling.
So I picked up a couple of sales books from the masters & got to reading.
And OH. MY. GOD.
I could have slapped myself silly for how dumb I was being for not learning this sales skill for so long.
LITERALLY by selling my services (& yes taking peoples’ money, but also giving them AMAZING coaching in return), I was able to fulfill my mission in life.
How the hell else did I think I was gonna magically start putting money & power into the hands of well-meaning people who wouldn’t have it otherwise… if it wasn’t through my coaching services? (Sorry to say I don’t have a massive trust fund that lets me just hand out dollar bills on the fly.)
Anyway, my point is:
Sell, sell, and sell some more.
And don’t be ashamed to do it.
You’re LITERALLY doing the world a favor when you do it, and giving you bank account some nice love too.
You’re making the world a better place by putting more money in your bank account (because you’re a good person who votes with your dollars), AND because you’re helping your clients reach their goals as well: whether those goals are related to business, personal wellness, health, love, relationships, mental well-being, what have you.
IT’S ALL GOOD & SELLING IS ALL GOOD.
You’re not going to show up as a slime ball in a sales conversation, because YOU are not a slime ball.
You’re a good person wanting to make the world a better place, so you selling more is only going to accelerate that.
That being said, I get that selling can be scary.
And not knowing what the fuck to do/say and when to do/say it.
So I’ve got your back.
I’m an expert at selling these services:
- freelance work
- 1:1 coaching
- digital products & courses
So if your work falls into those categories & you need help selling without feeling sleazy, GET IN TOUCH WITH ME.
Book a discovery call R.I.G.H.T. H.E.R.E. & we’ll talk.
My discovery calls are no-obligation & I can virtually guarantee you they’ll be HUGELY clarifying even if you decide not to go with one of my services or products.
Let’s just get you on the right path, shall we? 😉💰📈